The client is a travel agent who deems herself “The queen of cruises”. The client shared that her faith was of large importance and wanted this to factor into her branding. She shared the additional challenge of wanting to communicate multiple visuals into her delivered branding.
Inspiration: Alpha/Omega, cruising, and nautical theming.
I tied together various aspects of the client’s interests/values into her professional branding by including the alpha/omega symbols to reference her tagline of “Great journeys start here” as well as incorporating cruising/nautical theming to develop a striking visual that communicates the client’s desired message in a clear and concise manner.